Archive for August, 2010

Lincoln Chamber Small Business Network Wrap Up

Saturday, August 14th, 2010 Evelyn No Comments »

A good time was had by all who attended today’s Small Business Network.  Held at TOAST in Fallbrook, some even took home free coffee.  TOAST Co-Owner, Tony Young, took the group on a tour of the restaurant and pointed out its tie to Nebraska history.  Chalkboard and lights from Whittier Elementary School and cabinets from [...]

Our Favorites

Saturday, August 14th, 2010 Evelyn No Comments »

The world we live in is an amazing, ever-changing place.  As we explore it, we love to share our favorites.  Here is a random list of what we love:
In Lincoln
Restaurants:

Fuji Sushi and Grill
Duggan’s Pub

Biking:

The Harris Overpass to the Mill
The Salt Creek Levee Trail to the Bison Trail, through Pioneers Park

Food:

Community CROPS — A fresh vegetable [...]

The Classic In-House vs. Outsourced Conversation

Saturday, August 14th, 2010 Evelyn No Comments »

It came up again — should we outsource our Marketing Database or build it in-house?  A conversation I’ve heard over and over in my nearly 20 years in database marketing.  In the old days, I had more of a personal agenda than I do now.  Since we built marketing databases for a living, we always [...]

Smartphone Applications for Brand Marketers

Saturday, August 14th, 2010 Evelyn No Comments »

If you are a brand marketer interacting through computers alone and not phones, you will be increasingly left out. Brand marketers should consider how can they interact with their customers through mobile phones as well as computers.